DEEPFAKE AND DIGITAL LIES: A NEW PHASE OF THE CRISIS OF TRUTH AND TRUST

Abstract

Article "Deepfake and Digital Lies: A New Phase of the Crisis of Truth and Trust" explores the emergence of deepfake technology and its implications for truth and trust in the digital age. It examines how deepfakes-realistic but fabricated audio and video content-challenge traditional notions of authenticity and credibility. The author discusses the psychological and societal impacts of deepfakes, including the erosion of public trust in media and institutions, the potential for misinformation, and the ethical dilemmas surrounding their use. The article also addresses the technological advancements that enable deepfake creation, as well as potential countermeasures to combat their spread. Ultimately, it argues that deepfakes represent a significant shift in how individuals perceive and interact with information, calling for increased media literacy and critical thinking skills to navigate this new landscape.